The Story of Teal Toes

Scene: School bus stop, the week after Labor Day.

(Usual hellos, how's the school year going etc.)

Tori: Wow! New pedicure?
Carey: Yeah!
Susan: What color is that? Blue?
Carey: No, it's teal. September is Ovarian Cancer Awareness Month and teal is the awareness color.
Judy: Gorgeous. Ovarian cancer? Isn't that what that new vaccine is for?
Carey: No, there is nothing like that for OC. In fact, it is often not diagnosed until the disease has progressed.
Tori: But I thought that is what we get a pap smear for!
Carey: Nope, there is no test for OC. The symptoms are often hard to see. They are:
  • Bloating
  • Pelvic or abdominal pain
  • Difficulty eating or feeling full quickly
  • Urinary symptoms (urgency or frequency)
Judy: I think a friend of mine's mother had that. She just thought it was a tummy thing until it was too late. Why haven't we heard more about this?
Carey: That's why I painted my toes! So people would ask!
Susan: Who did them?
Carey: That new nail place over by the theater. They carry all the OPI colors, including this special teal.
Tori: Hey, let's go tomorrow! Meet me there!

This "conversation" was compiled from the various conversations I had at the bus stop, gym, yoga class, a bridal shower and various other places this past September after painting my toes teal. There were many other teal toes by the end of the month.

Ovarian cancer is called the silent killer, it whispers. We have all been bombarded with information about breast cancer, it's time to extend this awareness to its "cousin", ovarian cancer (the "breast cancer gene" can also trigger ovarian cancer).

Ideas for a "Teal Toes" campaign:

  • September, Ovarian Cancer awareness month, is the perfect time for one last pedicure for a cure, and trying an "untraditional" color.
  • For most women, teal is an "untraditional" enough color that it does spark conversations, leading to further awareness.
  • While "untraditional", teal is nevertheless pretty!